FORMCODE focuses on the design and production of bespoke corporate uniforms, accessories and merch. It operates globally with a studio in London and belongs to the Circular Community ReLondon.
FORMCODE’s work is centred around delivering tailored solutions for producing uniforms in a B2B format and offering services for repairing and upcycling deadstock uniforms and textiles.
Xsenia Kireyeva, a fashion entrepreneur with over 15 years of experience in the industry, leads FORMCODE studio, offering diverse solutions for the creation of unique uniforms and accessories while committing to implementing principles of circularity into production.
Individuals spend a third of their lives at work. Acknowledging the importance of professional attire, we aim to transform the uniform and corporate wear industry.
FORMCODE operates across three directions: Firstly, we provide tailored solutions for producing made-to-order uniforms in a B2B format, emphasising the longevity of the clothing life cycle. We utilise fabrics made from vegetable, upcycled, or biodegradable fibres, sourced from GOTS, GRS, and OCS certified textile suppliers.
Secondly, we offer an upcycling service, allowing clients who have previously ordered uniforms or corporate wear from us to hand them over for restoration or transformation into new items. We also upcycle deadstock uniforms/merchandise that are no longer in use, using a design thinking approach to create innovative products.
Thirdly, FORMCODE’s R&D project, Circular Uniform, operates on the B2C model.
The project is focused on creating capsule collections of uniforms for various industries in collaboration with London-based factories, utilizing fabric remnants and produced in local facilities. This approach effectively reduces waste and contributes to a closed-loop system, a crucial element in our sustainability matrix.
FORMCODE is a proud member of the ReLondon’s Circular Community
Founder and Creative Director
Kseniya, the founder of FormCode, is an international fashion entrepreneur and designer with over 15 years of experience. Originally from Ukraine, she successfully ran her own brand in Kyiv, served as the Creative Director for the French brand JL Paris, and now leads FormCode Design Studio.
Drawing on her extensive industry experience, Kseniya has assembled a team of talented creatives from around the world – including fashion designers, stylists, graphic designers, and accessory designers. Their creativity and unique skills make every project at FormCode truly special and one of a kind.
Lyla is a Taiwan-born fashion stylist based between London and Paris, graduated from London College of Fashion.
Her portfolio includes the design of uniforms for Taichung Opera House, Mitsui Group & circular fashion platform Lablaco.
With her innovative aesthetics she has worked for renowned publications like Vogue Portugal, Vogue Singapore and Numero Tokyo, alongside high profile clients such as Chanel Jewellery, Cartier, Tiffany & Co., and Repossi.
Fashion stylist / Fashion Director
Sylist
Isabelle is a stylist & all-round creative based in Amsterdam and working worldwide. Graduate of the Fashion Academy Amsterdam. Isabelle’s portfolio consists of global brands including Levi’s, Tommy Hilfiger, Calvin Klein, Ti Sento Milano and Hunkemoller. In her work, she takes inspiration from her travels, meeting people from all over the world with different cultures and style identities.
Bren is a globally renowned costume designer and stylist, originally from Kyiv and now based in London. Known for his bold and distinctive vision, he has worked on music videos for international stars (Miley Cyrus, FKA twigs), as well as films, ad campaigns, concerts, and fashion events.
His portfolio includes collaborations with major brands such as Apple, Adidas, BMW, Coca-Cola, Dior, HBO, Nike, Vogue, YSL, and more.
Sylist
Stylist / Visual artist / Fashion Director
Olga Yanul is fashion director, stylist, creative consultant and brand strategist.
After working in house at Vogue Ukraine (fashion editor) for 5 years and at Lofficiel Ukraine (fashion director) for 5 years, – she works as freelance fashion editor and stylist now.
Interested in arts, travel and ethical consumption – her goal is to balance all the projects due to the contemporary artistic narratives and her vast experience in fashion industry.
Her works has been has been featured numerous magazines, such as: in VOGUE (UA, Mexico, Taiwan, Portugal), Numero NL, Vanity Fair USA, and THE FACE.
Innovative Designer specializing in shoes and bags design and production: 15 years of conceptual design. MA – Fashion design & production. Academy of Costume and Moda. Rome; Italy. Launched her eponymous label in 2007. Former accessory designer at Valentino Garavani. Collaborations with Litkovskaya, Bevza, Elena Reva, Vazianov etc.
Footwear / Accessory designer
Sportswear designer / Stylist
Lucy brings over 10 years of experience in garment production and works across graphic design and styling. At FormCode Studio, she specializes in sportswear styling, blending technical knowledge with visual creativity. Her background includes collaborations with leading Ukrainian fashion brands and production companies.
Margarita is a Ukrainian costume artist and stylist specializing in large-scale international projects, including collaborations with A-list performers.
Since 2017, she has collaborated with director Tanu Muiño on music videos for top international and Ukrainian artists.
Her work on MUSE’s “Won’t Stand Down” earned her a nomination at the MTV Video Music Awards. Margarita has also styled visuals for artists such as Sevdaliza, La Joaquín, Stromae, Monatik, Dorofeeva, and was behind the looks of Eurovision 2024 representatives Jerry Heil and Alyona Alyona.
Costume designer / Stylist
Jewelry designer / Stylist
Kate is a jewellery designer and stylist who actively collaborates with various types of media projects. She has significant experience in collaboration with well-known brands and companies, including Katimo, Katimo.cafe, VEN.era, ile.it, Chakshyn, Have A Rest, JUL, Mastercard, LUTIKI. At FormCode, Kate specialises in creating unique visual images, combining aesthetics with the latest design trends.
Winner of the Ravensbourne University x FormCode “Uniform Evolution” project, Rachel is a London and Dubai-based fashion designer currently completing her Fashion BA at Ravensbourne. She focuses on thoughtful design, quality craftsmanship, and material exploration. Her recent work includes tailored suiting and a denim collaboration with Hiut Denim.
Fashion designer
